A BRIEF INTRODUCTION
I’m a design strategist and UX researcher living in San Francisco by the way of Iran.
I’m originally from Iran and currently living in San Francisco.
My passion in architecture, design, engineering and technology provides me a diverse skillset wich enables me to look at challenges from different perspective.
I thrive in complexity, Through human center approach….
EDUCATION
My carrier sgtarted more than decades ago. coming from a hybryd family with a mother that grow us in a artistic family and a father growing up in a industrial and engeeniring mindset lead me to study architecture. a place that i i can practice my creative mind with a engeeniring tools.
Soon after i stablished a n architecture studio, and heping my family business ti innovate in their business modek and strategy, i realized the need of having vision and mission and im portance of user in the success of business. this led me to continue my education in MBA in design strategy at in San Francisco: one of the most important hobs that most of innovation in design and technology happens.
MBA in Design Strategy
California College of the Arts, San Francisco, CA, USA | 2017- 2019
Bachelor of Architecture
Sooreh University, Tehran, Iran | 2008 - 2011
Acociate in Architecture
Roodehen Univerity, Roodehen, Iran | 2006 - 2008
Design Research Consultant
Head of Design and Co-founder | Fazad Studio
Strategy and Operations | Darbandi Industrial Co
EXPERIENCE
Coming from entrepreneurial family, I started my carrier by co-founding an architecture studio with two of my classmate after graduating from college.
We identifyed the gap between waht we learned in univercity and what top level iranian architect
THOUGHT PROCESS
In a world that micro economy and global economy are battling, technology is effected almost all industries and all aspects of human life and consumer behavior is changing rapidly. businesses face complexity and in order to sustain and stay on top of the curve, need to adopt themself with the their customer behavior.
Design thinking:
blob lbolb blob …
Human-centered design:
blob blob blob